For Pride month, Postmates teamed up with Dr. Evan Goldstein of Bespoke Surgical and comedian Rob Anderson to launch the world’s first Bottom-Friendly Menu. The menu actually showed up inside the Postmates app, with healthy, soluble options from some of our best restaurants.

We made a stop-motion video promoting the menu that ended up being the most successful piece of content the brand has ever made with 750MM earned media impressions.

Production: Psyop, Barking Owl

Recognition and Press: NBC, Fox, CBS, Business Insider, Queerty, Out, AdAge, MIC, Elon Musk's X/Twitter account